According to a study by Launch Metrics released last year, 93% of professionals consider social media influencers to be an effective marketing channel. Social media influencers—content creators who...
Topics: Digital Marketing
We're just a few days into 2017, but we’re already anticipating the changes that we'll see as we move further into the year. The new year will see shifts in how businesses run, due to the...
Topics: Digital Marketing
2016 was a roller coaster ride for everyone—from the presidential elections (both local and in the US), to the big revelations in the media industry, such as Facebook allegedly misreporting ad...
Topics: Digital Marketing News
The lines separating Youtube and Facebook are slowly becoming blurred. The former is a video-sharing platform, while the latter is a social network, but recently each one has been dipping its toes in...
Topics: Digital Marketing News Digital Marketing Marketing Tools
Ahh, December. Christmas is coming upon us once again. But for the Philippines, it arrived months ago—on the 1st of September, to be exact. That’s right. Filipinos have a penchant for celebrating...
Topics: Company News
In an earlier blog, we talked about how outsourcing work can be beneficial for your business, as it frees up time for your team to be able to focus on more important tasks. While this may seem simple...
Topics: Business
