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Five Foolproof Tips for Creating an Exceptional Creative Brief

If there’s one document need when working on a creative a project, it’s the creative brief. It is the foundation and the framework of the whole project, which will lead your team toward addressing...

Topics: Digital Marketing

Striking the Balance: Outsourcing and Insourcing Content

Written by: Nef Gayola

February 20, 2017 • 5-minute read

Striking the Balance: Outsourcing and Insourcing Content

More and more companies have been turning to content marketing and reaping the benefits. According to the Content Marketing Institute’s latest trends report, on average, 29% of brands’ total...

Topics: Digital Marketing Business

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Recent posts from Nef Gayola:

Five Foolproof Tips for Creating an Exceptional Creative Brief

Striking the Balance: Outsourcing and Insourcing Content